If we could make your life easier, by showing you a smarter, more cost-effective way of achieving your goals, would you be interested?
You should already have a database of satisfied customers (I say ‘should’, because although it’s really a no-brainer, far too many people overlook this vital aspect of running a business). You may have run a prize draw or competition for free meals, tried out a coupon marketing campaign like ‘Groupon’, or simply got customers to fill out a comments form. But even if you haven’t, you can easily identify your target market and buy a list of potential leads from a specialist company – it’s not that expensive. And what you’ve got for starters, we’re going to build on.
Anyway I’ll assume that – by hook or by crook – you’ve got that database handy. Because it’s the vital ingredient in this little recipe for marketing success!
Before you go, just consider these few points. Over one billion people use social networks today – that’s an awful lot of free influence you could be tapping into. People love being personally, rather than generically, addressed. And – however sophisticated technology has become – they still love getting something for nothing.
Mix these ingredients together in the right proportions and it’s pretty clear that you’re looking at a great starter for business success.
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