landing pages increase conversions…
What are Landing Pages?
Landing page design are optimised web pages that are displayed when a potential customer clicks on a pay per click ad, social media link or an offline marketing campaign.
The landing page itself is designed with conversion in mind, to convert online searchers into leads or customers.
A good landing page should have the following qualities:
- Relevant to the content from the searchers previous source
- Has a clear call to action
- Keep the message simple and clear
- Focus on value and incentive
– Philippa Skidmore
Why does it work?
Landing pages enable you to produce a more focused message for your ad campaigns than your website can ever achieve. We can test different versions of the same content (A/B Testing), create specific capture forms, add videos or social media, set up email lead notifications and much, much more.
This translates directly into higher conversions.
What are the benefits?
- Higher conversions
- Considerable improve your PPC campaign
- Real-time metrics at your fingertips
- Reduced time to market
- Lower customer acquisition costs
We would be more than happy to discuss your requirements and get things moving, get in touch either using our contact form, info@primedigital.co.uk or please call us on 01623 499955.
